Copy is everywhere in your business
It’s in your website, those quick social media captions, and the emails you fire off before your morning coffee. Every. Single. Day.
Most days, it feels like you’re winging it (kinda like 10th grade when you did your homework during homeroom 5 mins before class)
You try to be consistent. Try to “just show up”.
But even with all the consistency… without a clear message to hold it all together, you’re stuck wondering what to say to sign more clients.
Here's what to know about high-converting copy:
Truth is, writing high-converting copy isn’t about having fancy words or sounding "good”. It’s about knowing what you’re saying - and how you’re saying it.
It doesn’t require a massive audience or perfectly polished funnels.
It starts with a message. Knowing what you’re saying, who you’re saying it to, and why it matters.
That’s what’s going to build trust with your people. Consistently showing up, positioning yourself as an expert, and offering solutions your ideal clients need.
And it’s exactly what I teach inside Brand Project.
Ready for class? I saved you a seat.
Clarify your message and create copy that connects — consistently.
When I started my business, I knew I was good at what I did. But the content? There was no overarching theme to hold it together.
So every time I wrote an email, a social media post, or updated my website, I’d spiral. It took so much brain power because I started from zero every time.
And that’s why I created the Brand Project — a 10 week course that helps you build your message from the inside out (no matter what you’re selling).
This is the framework I’ve used to help clients in every industry — from food brands to manufacturing to coaches — find the words that position them as the obvious choice.
A 3-month cohort to help clarify your message and write copy that positions you as an expert — all with a copywriter in your back pocket.
Picture a place where you can safely raise your hand, ask every marketing question (even if you think its dumb), and finally know what to say when you show up.
It’s like being in a cozy, supportive homeroom, but for your business.
No more second-guessing. No more chasing freebies trying to decode someone else’s funnel strategy.
Just clear messaging, high-converting copy, and the classroom vibe you didn’t know you needed.
Grab a seat and get ready for class.
How Brand Project makes marketing easier:
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Get personalized, written feedback on your copy. Submit your website, email, or blog copy anytime, and get feedback tailored to your voice and goals.
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Ask questions, get unstuck, or write alongside others in a supportive, structured space every week.
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This 10-week course walks you step-by-step through building a clear brand message and applying it across your marketing.
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Streamline your writing with custom-built GPTs that act like mini-copywriters in your business (without sounding super generic).
Includes a messaging GPT, Copy Rubric GPT and Campaign Builder GPT.
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Use plug-and-play tools to write faster, plus access bonus workshops and guest expert sessions.
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A distraction-free space where you can ask questions, share wins, and connect with other smart, curious business owners.
YOUR INVESTMENT
$497 for 3 months
That’s less than $200/month for live support & expert-level feedback.
FAQs
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The Brand Project is a 10-week curriculum, delivered in manageable weekly lessons.
To complete the course and have time to implement and get support, you'll want to plan for at least a 3-month membership.
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Copy Classroom includes weekly office hours and an weekly feedback space where you can submit your messaging, posts, emails, sales copy, or anything else you're working on.
Most members share something weekly — and yes, you’ll get thoughtful, detailed feedback from me (Stacy).
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This is ideal for at-home small business owners — especially creatives, coaches, consultants, service providers — who want their marketing to feel real and grounded in strategy. You don’t need to be a writer. I’ve got your back.
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You can expect a thoughtful reply within 2–3 business days.
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AI is an incredible tool—but it’s not a replacement for strong messaging or strategic thinking.
In Copy Classroom, I actually teach you how to use AI more effectively. The secret? You need a clear brand voice, solid strategy, and human feedback to get the kind of results you actually want.
That’s why we start with Brand Project—so you can build the foundation that makes AI useful instead of generic.
Inside the course, you’ll learn how to:
Train AI with your unique voice and message
Use it to brainstorm, draft, and edit faster
Know when to trust the tool—and when to trust yourself
Because great copy still needs a great you behind it.
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Anything connected to your brand and marketing: sales pages, blogs, emails, and website pages.
You bring it, we’ll look at it together.
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You can move through the Brand Project in about 1–2 hours a week.
Then you can apply what you’ve written with support through co-working and office hours. You can treat it like a gentle build or an intensive — it’s flexible.
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That’s actually perfect. You’ll be able to clarify your message, refine your content, and get your foundations in place before your next big push.
Everything we do inside the Brand Project + Copy Classroom supports long-term messaging — not just launch windows.
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After 3 months, you can stay in Copy Classroom for a monthly fee. No commitments, cancel anytime.
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While I can’t make income guarantees (every business is different!), here’s what I can tell you:
Many members stay in Copy Classroom for a year or more—not just because of the course or reviews, but because of the valuable thought partnership they get inside.
This isn’t about cranking out content for content’s sake. It’s about building clear messaging that supports your offers, your audience, and your long-term growth.
You bring the offer—I’ll help you say it in a way that sells.
You don’t need to be a copywriter. You don’t need to have it all figured out.
You just need a message that reflects your value — and a system to help you say it again and again.
Whether you’re:
Pivoting your offers
Prepping for a fall launch
Or just sick of rewriting every caption five times…
This is your place to build the message that makes your marketing work.
Join today and start to clarify your message, write with confidence, and show up like the expert you are.